Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from drinkerba.com

1. PERSONAL INFORMATION WE COLLECT

1.1 Customers & Visitors - we collect some information that is necessary to fulfil and dispatch your purchase and communicate with you about your order. We collect your first and last name, billing address, shipping/delivery address and email address. Our website also collects some anonymous information on your visit to help us improve our website and service. This includes, but is not limited to, page visits, time spent on page, your location, referral source, searched terms, and discount codes used.

1.2 Email Marketing Subscribers - if you choose to subscribe to our email marketing updates, we will collect your email address. You can also choose to provide your first name and last name, which will allow us to include your name in our emails to you. This information is used to send out our latest news, recipe’s, written blogs and offers/promotions about our products and service. You can update your settings or unsubscribe from these at any time by using the unsubscribe links contained within our emails.

1.3 All Website Visitors - When you visit the website, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the website, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the website, and information about how you interact with the website. We refer to this automatically-collected information as “Device Information”.

1.4 Text Marketing Terms and Conditions:

We are using a text messaging platform, which is subject to the following terms and conditions. By opting-in for our text marketing and notifications in, you agree to these terms and conditions. By entering your phone number in the checkout and initialising a purchase, subscribing via our subscription form or a keyword, you agree that we may send you text notifications (for your order, including abandoned cart reminders) and text marketing offers. You acknowledge that consent is not a condition for any purchase.

2. WE COLLECT DEVICE INFORMATION USING THE 

FOLLOWING TECHNOLOGIES:

2.1 “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.

2.2 “Log files” track actions occurring on the website, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

2.3 “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the website.

2.4 Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.  We refer to this information as “Order Information.”

2.5 We use this information that we collect to improve and optimise our website (for example, by generating analytics about how our customers browse and interact with the website, and to assess the success of our online marketing campaigns).

2.6 When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and your Order Information.

3. HOW DO WE USE YOUR PERSONAL INFORMATION?

3.1 We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).  Additionally, we use this Order Information to: Communicate with you; Screen our orders for potential risk or fraud; and When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

3.2 We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), advertising, customer retargeting, and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

4. SHARING YOUR PERSONAL INFORMATION

4.1 We share your Personal Information with third parties to help us use your Personal Information, as described above.  For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

4.2 We also use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here: 

https://www.google.com/intl/en/policies/privacy/. 

You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

4.3 We also use Facebook Analytics to help us track traffic and conversions from paid advertising – you can read more about how Facebook uses your Personal Information here: https://www.facebook.com/full_data_use_policy.

4.4 For recipients of email marketing from us, we use a third party (MailChimp) for our email campaigns. You can read MailChimp's privacy policy by clicking here, and Terms by clicking here.

4.5 For customers who make an online purchase from our website, we also transfer some of your Personal Information to our third party shipping partner ("courier"), which is necessary for your purchase to be delivered to you. This information includes your name and delivery/shipping address in order for your purchase to be delivered.

4.6 Finally, we may also share your Personal Information to comply with applicable laws and regulations; to respond to a legal obligation, witness summons, search warrant or other lawful request for information we have on file, or to otherwise protect our statutory rights.

4.7 We do not sell or release your Personal Information to third parties for their marketing purposes unless you agree otherwise.

4.8 Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

5. BEHAVIOURAL ADVERTISING

5.1 As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.  For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

5.2 You can opt out of targeted advertising by:

FACEBOOK - https://www.facebook.com/settings/?tab=ads
GOOGLE - https://www.google.com/settings/ads/anonymous

5.3 Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at:  http://optout.aboutads.info/.

6. DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

7. DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

8. CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

9. YOUR RIGHTS

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at hello@drinkerba.com or by mail using the details provided below:

Erba
Dubai, United Arab Emirates 

Erba LTD
5 Fleet Place, London, ENG, EC4M 7RD, United Kingdom